Toshiba is rapidly expanding especially in its laptop niche and will most likely prove to be a formidable computer manufactures in the years to come. Together they have raised over 56.5B between their estimated 2.8M employees. Among these devices, laptops have mainly made brand Toshiba quite popular in the market. Can you suggest any further Apple competitors? Their devices are well assembled and feature great configuration and design. Apple The deep-pocketed tech giant is expected to unveil its over-the-top (OTT) service later this year, yet it hasn’t divulged a single detail about how it will be delivered. Aside from the success, Apple has gained from its line of Mac computers; their smartphones are also doing well in the global market. This Chinese company offers consumer PCs as well as mobile phones and other electronics. The sales growth was above Apple Inc 's competitors average revenue growth of 20.59 %, recorded in the same quarter. Among many others, Sony laptops contribute a significant percentage to the brand’s annual revenues and net worth. Among the most significant Apple products is the iPhone. HP Inc. (HPQ) has a history dating back to 1939 as part of the original Hewlett-Packard Co. Through its rich history and notable success, Sony has set its own standards for electronic devices, instead of imitating other brands. We will also analyze Apple’s financials to determine if Acers partnership with Ferrari and entry into the smartphone market have seen the brand evolve from juts single market company into a diverse brand providing a wide range of computer products, hardware, software as well as mobile technologies. We will be looking into some of the ethical conundrums that Apple has encountered. Asus has several models which fall close and hence it is considered as one of the Apple Competitors. Apple was the world’s leading brand in 2017, ahead of Google, Coca-Cola and IBM, according to annual rankings published by brand consultancy firm Interbrand. Lenovo is one of the Apple Competitors for all its products – Smartphones, Laptops and Tablets. The offers that appear in this table are from partnerships from which Investopedia receives compensation. Companies in the sector of "computer and technology" are considered alternatives and competitors to Apple, including Microsoft (MSFT), Alphabet (GOOG), Alphabet (GOOGL), Facebook (FB), Taiwan Semiconductor Manufacturing (TSM), and NVIDIA (NVDA). Alphabet's main competitors include IBM, Microsoft, Facebook and Apple. Apple Facebook ... view of what qualifies as “competition” is really the only way T-Mobile can claim that there are upward of eight major competitors in the space it’s in. APPLE TOP COMPETITORS OR ALTERNATIVES Timothy Cook. Given that Apple operates in the desktop and laptop computer, smartphone and entertainment technology spaces, it faces competition from an ever-growing array of peers and from a number of different sides. Contribute! Samsung today is one of the largest and most profitable companies in Asia and the world in general. We will be looking into some of the ethical conundrums that Apple has encountered. Competitors That Don’t Compete. Required fields are marked *, Copyright © 2020 Marketing91 All Rights Reserved. Unfortunately, Dell does not have smartphones and hence it is one of the Apple Competitors only for Laptops and is a primary competitor for Macbook. Looking for reliable Apple Pay alternatives? Such an entrant faces the already identified strong competition within the industry that exists between Apple and its major competitors, all of which are large, well-established firms. The reality is, Apple is better at telling stories than any of its competitors. Apple major competitors include Samsung, Microsoft, Huawei, LG, HP, Toshiba, Dell, Sony, and IBM. Post-split, HP Inc., has made tremendous strides as it continues to provide users with quality and affordable products and is. Google products are quite popular among computer and smartphone users and the company today has decided to venture into the smartphones market. Other Apple products and services include Mac computers and iPad tablets as well as the App Store, Apple Music, the Apple Watch, and other wearable devices. Apple is confronted by aggressive competition in all areas of its business (Form 10k, 2009). Apple offers a wide range of products, and the company remains a fierce competitor in several markets ranging from laptops, entertainment media to smartphone mobiles. Today, Acer has branched out its operations as it now develops, manufactures and supplies, not only computer and its hardware, but it also provides smartphones and entertainment media gadgets to its clientele. Technical innovations, minimalistic designs, and creative marketing, Apple Inc. has branded itself as a game changer in the smartphone, laptop, and entertainment technology industry. Samson … Apple major competitors include Samsung, Microsoft, Huawei, LG, HP, Toshiba, Dell, Sony, and IBM. Feel free to comment below. Apply market research to generate audience insights. Today, Apple has about six range of computers namely, MacBook, MacBook Air, MacBook Pro, MacBook mini, and iMac. Companies in the sector of "computer and technology" are considered alternatives and competitors to Apple, including Microsoft (MSFT), Alphabet (GOOG), Alphabet (GOOGL), Facebook (FB), Taiwan Semiconductor Manufacturing (TSM), and NVIDIA (NVDA). One of HP's strengths is its broad, global presence, making it a particularly strong Apple competitor outside the U.S. Another major Apple competitor is Sony Corp. (SNE). It is unbelievable to say that this company has achieved so much success over the years registering approximately 90 billion USD by 2017. There is stiff competition between these two brands, especially for the computer, smartphone, and entertainment media markets. Toshiba is one the widely recognized brands that provide a wide range of electronics. Google, however, has brought in its range of smartphones known as Pixel. The entire Macintosh line of computers was IBM's major competition up until the early 1990s. Microsoft is growing to be a massive power in the cloud; Apple doesn’t break out cloud revenues, but they likely are barely material as well. Competitors Apple (NASDAQ:AAPL) Vs. MSFT, GOOG, GOOGL, FB, TSM, and NVDA. Microsoft Corporation has made significant contributions to the IT industry. Apple Inc. was founded in 1977 and is headquartered in Cupertino, California. Microsoft: Among the most formidable competitors of Apple Inc is Microsoft. Microsoft and Apple have made huge stride through their years. Five major challenges facing Apple in 2019. Pixel was specifically launched to challen the market dominance of the Apple Iphone and to bring a premium phone with an Android OS. Today 90% of computers both mobile and desk-based utilize Microsoft software. As in the computer space, though, Apple has not completely dominated the market. It still costs $279.99 for the 40mm version, which makes it on the pricey side given the competition out there from Huawei and Amazfit. Apple Inc. (AAPL) is one of the most widely recognized and popular companies the world over. Related Terms. Lenovo Group is a Chinese company that provides consumer PCs, mobile phones, and consumer electronics as well as software systems. Apple's iPhone 12 has arrived. Create a personalised content profile. https://techland.time.com/2012/05/07/six-reasons-why-apple-is-successful Every product of Apple launched is a revolution. Microsoft is also quite famous in other markets like in entertainment products. With all of the competition, the consumer benefits from expanded innovation and lowered prices. SWOT analysis of Apple analyses the brand/company with its strengths, weaknesses, opportunities & threats. Samsung does not have an equivalent high brand equity for its laptop segment but due to the residual branding of Smartphone, there is greater awareness and adoption of Samsung Laptops. Nonetheless, Sony does not only dominate the video game industry, but it is also a leading developer, manufacturer, and supplier of top of the line consumer electronics. I love writing about the latest in marketing & advertising. In the smartphone industry, Apple's biggest competitor is Samsung. A killer application, or "killer app" is a software program, feature, or user-interface perceived as innovative enough to influence trends and sales. Hewlett packard also has a wide consultancy presence across the globe and is not concentrated on the US (something which Apple is known for). Sony is a global leader in the market of personal computers which go by the moniker Sony VAIO. It could be Tesla, Apple or Volkswagen." Because of the Samsung Galaxy and Note Series, Apple Company experienced a sales drop. ASUS group, headquartered in Taipei, Taiwan since 1989, provides customers with PC components and peripherals, notebooks, tablets, servers, and smartphones. Smartphones are handheld devices that enable people to make phone calls, send text messages, and access the Internet. Alphabet's main competitors include IBM, Microsoft, Facebook and Apple. Also, brand Samsung has a significant share of the Smartphone market. Apple is undoubtedly one of the few brands that have enjoyed consistent success. Aside from the interesting story of how the name Hewlett Packard came to be, the company also has an exciting success story. Competition risk. gathered on their top competitors, Samsung, Google and Microsoft, we will be revealing how well Apple is performing comparatively. Apple has 132,000 employees and is … Top 11 iPhone Competitors – 11 iPhone Alternatives, Top 7 Fitbit Competitors – Fitbit Alternatives, 10 Leadership Behaviors Every Leader should Possess, 12 Essential Coaching Skills and How to Become a Good Coach, Compensatio Ratio or Compa-Ratio – Definition, Formula and Calculation. All-in-one PCs (AIO PCs) are desktop computers that integrate into one product all of the components of a computer except for the keyboard and mouse. Though Apple has made good progress in this market, it is unlikely that it will be one of the top … Pixel smartphones are fierce contenders among the top Apple Competitors. Compare Alphabet to its competitors by revenue, employee growth and other metrics at Craft. Asus is a lower end competitor to Apple and one of the reasons Apple needs to keep an Eye on Asus is because of its small netbooks. Asus began as a manufacturer of motherboards, and it has grown over nearly 30 years to become a leader in the global IT market. Samsung personal computers are a top favorite among consumers. Kenichiro Yoshida. Asus employs approximately 11,000 people across the world. The company in the 2nd quarter of 2015 has shipped approximately 13.8 million units worldwide which indicate that this rand is rapidly gaining popularity in the extremely competitive smartphone market. Compare Alphabet to its competitors by revenue, employee growth and other metrics at Craft. The company started off as a provider of computer devices and computer hardware back in 1976. Toshiba laptops are made to cater for all. Your email address will not be published. Some of the top competitors in the PC industry are IBM, Hewlett-Packard, Dell and Apple. ... then a top choice is the Samsung Gear S3. The phones run on Android operating systems and feature exclusive software. Apart from the operating system, the brand is also known as a maker of Windows office software used widely on … Who are Apple’s biggest competitors? Apart from Samsung, Apple's largest challenger in the smartphone market, other competitors include Motorola and other phone companies that produce Android or Windows compatible smartphones. With a few years have passed on, these two companies even compete fiercely with Dell’s XPS line taking Apple head-on in the PC market. December 17, 2017 By Hitesh Bhasin Tagged With: Brand competition. The iPhone, in its 13th year, has been the company's golden goose, generating tens of billions in revenue and profit. https://www.mbaskool.com/brandguide/it-technology/17579-apple.html Select basic ads. This Chinese company has come up with sleek design and in the hearts of its Chinese markets as well as the global market. Comparing the results to its competitors, Apple Inc reported Total Revenue increase in the 4 quarter 2020 by 21.37 % year on year. You must know that the founder of Microsoft Bill gates put in every effort to ensure that his company achieves its intended goals, mission and visions. Select personalised content. This article isn’t necessarily intended to outright say why Apple is better than its competitors, but rather why Apple stands out so much in their market. The iPhone is Apple's most successful product, contributing a major proportion of the company’s total revenue. In the early 1980s the top competitor in this industry was IBM due to its open system and ease of being cloned. Lenovo Group is another computer manufacturer that competes with Apple. Well, the markets are constantly valuing Apple and Google as the most valuable company on earth, with it switching between them. Apple has entered entertainment with the Apple TV+ streaming service. Their technology is rahh, rahh, rahh!” But let me stop you there. When compared to Apple, Samsung can be the primary competitor to Apple’s Smartphones – The Iphone. Top 11 iPhone Competitors – 11 iPhone Alternatives February 12, 2019 By Hitesh Bhasin Tagged With: Brand competition iPhone is a set of smartphones that are produced and marketed by Apple Inc. Actively scan device characteristics for identification. Apple is a massive power with the iPhone; Microsoft’s phone efforts are material but barely. The article also covers top Apple iPhone competitors and includes Apple iPhone target market, segmentation, positioning & Unique Selling Proposition (USP). Today, Lenovo employees over 27,000 employees and has reported an estimated revenue of $45 billion in the financial year of 2017. Their devices range from personal computers, television sets, and other consumer electronics. Google is a major Apple competitor in multiple fronts, including cloud storage, with the Google Drive competing against Apple's iCloud service. The Above were all Apple Competitors in the market. Tech Street refers to the technology sector, which includes a range of related industries such as wireless communications, computers, cloud computing, and more. Right from the iPhone, iPod, iPad and even the Macintosh line of computers. The company which was founded in 1976 by Steve Jobs alongside his friends Steve Wozniak and Ronald Wayne started off humbly but grew slowly as the three became more innovative and business smart. CEO. With regards to competition, Dell majorly competes with HP, Acer, and Lenovo. Apple is widely considered the most valuable company in real terms, as Apple create physical products as the main part of their business model, but google is more virtual based. The entity's competitors ensure that they provide quality products and services to the customers to increase their market share. An OEM provides the components in another company's product, working closely with the seller of the finished product, the "value-added reseller" or VAR. For the first quarter of 2020, Apple’s R&D expenses amounted to $4.6 billion, a 15.6% increase year-over-year. gathered on their top competitors, Samsung, Google and Microsoft, we will be revealing how well Apple is performing comparatively. Sony Corporation is one of the leading electronics companies in the world today. Comparing the results to its competitors, Apple Inc reported Total Revenue increase in the 4 … As a result, Hewlett packard is a strong Macbook competitor and competitor for all Apple laptops. Yang Yuanqing. Smartphone enthusiast will agree with us that Xiaomi mobile devices are a great deal to buy considering their affordable pricing and excellent built quality. Brand strength gives companies like Apple great visibility in the marketplace and helps build consumer loyalty. Your email address will not be published. Although the company enjoyed tremendous success, it was until it acquired IBM Corporation that Lenovo gained popularity as the world leading PCs vendor. List of Partners (vendors). https://marketrealist.com/2019/10/the-worlds-top-five-smartphone-companies Measure ad performance. The major business including personal computer, music player, video player, mobile communication devices and related services are highly competitive. In this way, Lenovo competes with Apple on many different product lines. • List of AAPL Competitors President & CEO. Here is a list of the top 11 Apple competitors; Dell is majorly known as a manufacturer of desk-based and mobile PCs. Nonetheless, the company retains its fair share of competitors. The Taiwanese company ASUSTeK Computer Inc. – better known under the brand name Asus – has a long history of creating affordable PC components, peripherals and, more recently, tablets and smartphones. CEO. For many years now, Sony has put in a lot of effort, resources and time to provide its clientele with nothing but the best of products and services. Store and/or access information on a device. Their technology is rahh, rahh, rahh!” But let me stop you there. Should you be buying AAPL stock or one of its competitors? Satya Nadella. Samsung, a South Korean company producing both personal computers and smartphones, is a major competitor, particularly for the iPhone. Unfortunately, it had to split up to form HP enterprise and HP Inc. with the later taking on the mantle of manufacturing and supplying computers, printers and offering IT solutions to users. Kinam Kim. Chairman & CEO. It however also competes with Apple in the market of consumer PCs. Also, Microsoft licenses software products for computers. Today, Samsung has developed into one of the largest and most profitable companies, both in the Asian region and in the world overall. Select personalised ads. Apple Inc s' competitors and its Market Share by Americas, Desktops, Portables, iPhone & Related Products, Peripherals other hardware, Software, Other music products, Total segment - CSIMarket The history of Acer is quite impressive, from the changing of the brand name from Multitech to Acer to being a globally recognized computer manufacturer and supplier in the world. Chairman & CEO. The company’s strong belief in innovation has seen it grow its brand from a humble motherboard manufacturing company to now a global player in the IT market. There are those targeted for high-end users just as much as there are consumer friendly units which are way cheaper. “Apple is a mockery to computing! Different options for the Xiaomi phones are available for various customer segments, and their prices vary accordingly. Every product of Apple launched is a revolution. Sony personal computers are incredibly popular in many markets around the world. Easily compare features, pricing and integrations of 2021 market leaders and quickly compile a list of solutions worth trying out. These phones have proven to be strong competitors to Apples iPhone and other renowned brands. https://insideevs.com/features/462000/vw-ceo-apple-tesla-major-challengers We will also analyze Apple’s financials to determine if We will be providing recommendations on how Applecan be more successful. Corporate Governance Apple Inc.’s ISS Governance QualityScore as of April 1, 2021 is 1. I am a serial entrepreneur & I created Marketing91 because I wanted my readers to stay ahead in this hectic business world. Should you be buying AAPL stock or one of its competitors? As far as Diess is concerned, despite the fact that there are many competing automakers across the globe, Tesla is (or will be) VW's biggest competition. I want to read on Dell 10-k Financial Report and new product and Apple 10-k to analysis their market value. The major competitors of Apple Corporation APPLE COMPUTER 5 Samsung The Samsung from BUSINESS 101 at The University of Oklahoma Samsung has maintained a loyal following of users who report great satisfaction with Samsung’s PCs. Create a personalised ads profile. ... Apple's plan to … The company also avails accessories for all its computer products. The Apple Watch is far from the only option and the might be an alternative that will suit your needs better and maybe even save you hundreds of pounds. Xiaomi is a Chinese company that develops, manufactures and supplies smartphones and consumer electronics. Its Acer aspire series and travel mate series of computers has given Acer a domineering position in the computer market. We will be providing recommendations on how Applecan be more successful. Steve Ballmer was CEO of Microsoft Corporation from 2000 to 2014 and is the owner of the Los Angeles Clippers basketball team. Sony is also a competitor to Apple’s iphone though it nowhere near the level of Samsung in competition with Apple. Corporate Governance Apple Inc.’s ISS Governance QualityScore as of April 1, 2021 is 1. Brand loyalty is the main reason for this success together with exceptional revenue growth which spiraled from 8 billion US dollars in 2004 to 234 billion by the end of 2015. Most recently, the company focuses on affordable consumer computer products. A panel of U.S. senators questioned officials from Apple Inc (AAPL.O) and Alphabet Inc's (GOOGL.O) Google on Wednesday about the dominance of … Find out which similar solutions are better according to industry experts and actual users. CEO. The Ibeacon Market study report provides a profound study of the major Ibeacon industry notable players together with the business profiles and Ibeacon intending approved by them. What’s worse is pixels design similarities to that of Apples iPhone which makes the competition between the two even more fierce. The phones run on Android operating systems. Its video game consoles, i.e., Sony PlayStation have given brand Sony a notable dominance over the video game market. Use precise geolocation data. This article isn’t necessarily intended to outright say why Apple is better than its competitors, but rather why Apple stands out so much in their market. The quality of these products is excellent, and their prices are affordable to all. When we consider Samsung as one of the top Apple competitors, we are definitely considering its smartphone as a competitor much above their laptops. Measure content performance. Apple was founded by Steve Jobs, Steve Wozniak, and Ronald Wayne in 1976 in the garage of Jobs' parents. Although Samsung is the go to brand for Smartphones, the same cannot be said about its laptop. Macbook Air is one of the most loved Apple laptops because of small size and weight and battery capacity. Competitors Apple (NASDAQ:AAPL) Vs. MSFT, GOOG, GOOGL, FB, TSM, and NVDA. The rivalry between these two companies goes back many years, with Dell even attempting to corner some of Apple's share of the mobile music player market with its Dell DJ, designed as an early competitor to the iPod. Apple Inc. was founded in 1977 and is headquartered in Cupertino, California. This due to the affordable price range, good quality as well available for accessories and spare parts for Toshiba laptops. Sales of its computer products have helped to launch Sony into the top ranks of electronics companies, and the company now offers an array of electronics from personal consumer products to video game consoles. The top of the pile for 2018 comes not from Samsung or Apple but China’s Huawei, which overtook the iPhone maker to become the second largest … The smartphone industry is dominated by the likes of Blackberry, Apple, Samsung, Lenovo, and Microsoft. Theses rivals are constantly jockeying for the top competitor’s position. The maker of Windows Operating System, has a very large customer segment. During Steve Jobs' hiatus from Apple, a number of different models of Macintosh, including the Macintosh Plus and Macintosh II, were released to a great degree of success. While we can’t give clear statics to show how well Dell is doing right now, speculation indicates that the company through significant acquisitions and partnerships has seen it double its sales and revenue in the recent years. Michael S. Dell. There are many additional competitors which seek to target a small portion of Apple's services or products. The company which was founded in 1976 by Steve Jobs alongside his friends Steve Wozniak and Ronald Wayne started off humbly but grew slowly as the three became more innovative and business smart. The technology sector is a category of stocks relating to the research, development, and/or distribution of technologically based goods and services. President & CEO. Samsung’s Galaxy series and Note series are both premium series which are the major reason for dents in Iphone sales. As relayed by TechCrunch, Prober said that while Tile welcomes "fair competition," the company is "skeptical" about Apple's aims, given its "history of … Lenovo has an excellent range of laptops and has an in depth product portfolio. Major competitors Despite the success that Apple Company enjoys in the market, it has a lot of major competitors. Develop and improve products. All-in-one PCs (AIO PCs) are desktop computers that integrate in one product all of the components of a computer except for the keyboard and mouse. Apple Inc s' competitors and its Market Share by Americas, Desktops, Portables, iPhone & Related Products, Peripherals other hardware, Software, Other music products, Total segment - CSIMarket It develops and manufactures computer hardware and software products as well as smartphones. The later in particular made several headlines with its very sleek designs and innovative technology. “Apple is a mockery to computing! Competition between Dell and Apple began when the former launched a rival product Dell DJ that although brought in significant revenue, it still didn’t match the standards and success of Apples iPod. Even Apples own Mac computers run on Microsoft operating systems. SWOT analysis of Apple iPhone analyses the brand/company with its strengths, weaknesses, opportunities & threats. Their first product, known as the Apple … Selling iPhones in 2019 is going to be a lot harder than previous years, and Apple knows it. The article also covers top Apple competitors and includes Apple target market, segmentation, positioning & Unique Selling Proposition (USP). All these markets exist powerful competitors and numerous SMEs. Dell has participated in numerous acquisitions and other partnerships in recent years, though it does not offer smartphones. Enrique Lores. We were discussing how to compete with Apple — a major pastime for all Apple competitors and carriers these days — when the question of why Apple is really successful came up. They compete in prices, product innovation, advertising, etc. As a combined entity, HP struggled through various business hurdles to achieve success as a leading consumer PCs vendor. iPhone 12 vs. Apple's major 5G rivals: Galaxy S20, S20 FE, Pixel 5, OnePlus 8T. The top 10 competitors in Apple's competitive set are Microsoft, Dell, Samsung, Lenovo, HP, Sony, ASUS, Google, Huawei, Philips. Apple’s main competitors in this global personal computer market are Lenovo, HP Inc, Dell, Asus and Acer with 24.9%, 21.2%, 16.2%, 16.4%, 6% and 5.9% market share respectively (Holst, 2021). HP was founded in 1939 by two individuals namely Williams Packard and David Hewlett. Apple products have been synonymous with innovation, sleek design and approachable user interfaces for millions of users and for multiple decades. The best Apple AirPods Pro alternative are the Sony WF-1000XM3 noise cancelling earbuds. Today with over 300, 000 employees worldwide, HP Inc. competes with top brands like Apple, Acer, and Dell. Dell Technologies (DVMT) is a manufacturer of both desktop and mobile computing devices and one of Apple's primary competitors. These include the Xbox and Xbox 360 streams that bring in a significant amount of revenue to this multinational corporation. The Samsung Galaxy and Note series have been responsible for reductions in iPhone sales for many years. Some of them have a strong presence in Laptops whereas others have a strong presence in Smartphones. Although it lacks in Marketing and Brand equity. Many of Apple's primary competitors are primarily manufacturers of computers. According to Apple CFO Luca Maestri, the trend of Apple’s high R&D spending will continue as the company strives to improve the user experience and differentiate Apple products from competitors. Samsung smartphones have revolutionized and impelled imitators in the mobile computing industry. And one exec nailed it when he said he felt that the real reason Apple is successful is because it has one product; in this case the iPhone. https://www.trustradius.com/products/apple-icloud/competitors Further, because the technology field is always changing and growing, there are frequently new companies entering the fray as well. Right from the iPhone, iPod, iPad and even the Macintosh line of computers. GUIs spread And even though he stepped down from the company, his plans, and vision for the Microsoft Corp. Have become an incredible reality.